Monsters

Monsters – another ruined movie poster

March 12, 2011

Since I was a little kid I’ve always been a huge movie fan. I used to have a big collection of VHS and loved walking along in the big movie stores looking at the covers, trying to find the coolest one. This was even before I started out as a designer (or knowing I would work as one). The best part of the day would be finding a special edition of my favorite movie or maybe the UK version (that used to have a different artwork than the Swedish one).

The ugly version of Monsters movie coverAbout a year ago, I first saw the teaser poster for the movie “Monsters” and was really curious of what kind of movie it was. The poster was a bit different and not the typical hollywood “lets-show-all-the-faces-of-the-cool-main-actors-so-we-sell-more” kind of poster but a very simple but strong one. And it got stuck in my head. Later on I saw the trailer for the movie and I was really appealed by the feeling and atmosphere. It didn’t feel like the normal monster movie. And since we have been drained by remakes and sequels it’s a refreshing sight to be able to see something new.

I’m not gonna go in and talk further about the movie other than I felt that the teaser for it felt right. It had the atmosphere and feeling of the movie all over it. And I find that very rare. So when I now had a peek on the swedish release of the DVD and Blu-ray, it was like ripping my designers heart right out of my chest. They went back to the more “classical” poster and showing another expectation of the movie that is (in my mind) totally wrong.

The teaser had it all and is executed so well! Then this new version shows up and is a perfect example of how to ruin great work. To summarize it – it sucks! And I refuse to buy the DVD now until I find a version that has the “real” artwork (shown here below).
The Great teaser for the movie Monsters (2010)
Beautiful. It’s not only a good artwork with nice handwritten type -it also speaks the language from the movie. The way posters and promotional material should be made.